GoodBetterGreat Consulting
GoodBetterGreat Consulting

Experienced. Focused. Intentional.

Experienced. Focused. Intentional.Experienced. Focused. Intentional.Experienced. Focused. Intentional.

GoodBetterGreat is a dynamic team of human resources, leadership and communications professionals ready to be great with you.

Experienced. Focused. Intentional.

Experienced. Focused. Intentional.Experienced. Focused. Intentional.Experienced. Focused. Intentional.

GoodBetterGreat is a dynamic team of human resources, leadership and communications professionals ready to be great with you.

About the Company

Our Philosophy

Building on the legacy of two special women both named Alice (our maternal grandmothers), we believe that our purpose in life is to leave a place better than when we arrived. For us, "place" isn't just a physical location; it's about attitude and relationship. That philosophy drives our commitment to excellence and fuels our dedication to treating people with compassion and serving them with integrity.

Our Work

Whether you need human resources consulting, a management refresher or tips for strategic communications, the GoodBetterGreat team can deliver for your organization. Our combined 50 years of experience in the nonprofit, corporate and public sectors have equipped us with the know-how to help your organization thrive into the future. And we bring our approach to life with professionalism, innovation and a little humor.


Our Promise

GoodBetterGreat will work with you and your organization until we find the right solution for your problem. We’ll develop and refine a plan for your success. We didn’t get here alone. And neither will you. Let's be great together.

About the team

Demond L. Spann

Jennifer M. Spann

Jennifer M. Spann

Demond is the founder and principal consultant for  GoodBetterGreat Consulting. With extensive experience working directly with nonprofits and governmental agencies, he brings knowledge of human resources, employee/labor law, employee engagement, management and much more to his clients. Demond holds a Doctorate of Management in Organizational Leadership and has taught at the collegiate level in addition to his training work with organizations.

Jennifer M. Spann

Jennifer M. Spann

Jennifer M. Spann

As co-founder and consultant, Jennifer brings two decades of communications and marketing acumen to the GoodBetterGreat team. Her expertise in executive communications, internal communications, media relations and strategic planning is at the ready for organizations in the nonprofit, governmental or private sector. A writer at heart, Jennifer can bring any story to life - from a compelling speech to vibrant web copy.

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